SEO在網站建設中的優化策略分析
隨著網絡技術持續而飛速的發展和普及，企業電商網站在現代經濟市場逐漸的發展壯大起來。網絡上的信息種類紛繁，各式各樣，人們要想在網絡上快速準確找到自己所需商品就需要借助于搜索引擎。一種以搜索引擎的適應性為主體的網站建設的新概念——搜索引擎優化（seo）正在成為融入網站設計，并勢必發展為一種新的趨勢。
With the development of network technology and the rapid development and popularization of sustainable business sites, enterprises in the modern market economy gradually grow up. The complex, the kind of information on every kind of network, people want to on the network quickly and accurately find the product you need to use the search engine to help. A new concept of adaptability to search engine as the main body of the website construction -- the search engine optimization (SEO) is becoming into the web site design, and will develop into a new trend.
1 網站設計中的seo技術
Website design in SEO technology
當今社會已經跨入了信息的時代，搜索引擎在主宰著人們的信息搜尋。網站設計也在悄然進行著理念上的更新換代，并從過去的以用戶為導向逐步轉向以搜索引擎為導向。因此，網站設計不斷適應搜索引擎，或者對搜索引擎友好，都是以搜索引擎為主體導向的網站設計的心理念。顯然，搜索引擎能夠給企業網站帶來訪客，帶來商業上的成功。這種以搜索引擎適應性為卞體的網站設計的新概念，經過許多成功網站的檢驗向成為一種新的趨勢。許多網站的設計者已經清楚的認識到seo網站優化對網站帶來優質流量的重要性，但是卻沒有更深入地了解到seo的最佳應用時間應該是在網站規劃之時。在由沒有“第二代網站設計思維”的設計者把一個網站完工之后再去做seo只能是補救，結構上比較適應搜索引擎的網站，seo相對代價小，而結構上有重大問題的網站，可能需要推倒重來。如果真的要推倒重來，損失的不但是金錢，更是時間。所謂優良的營銷型網站都是那些對于搜索者的關鍵詞匹配最為相關的網站，會出現搜索結果的前列。出現在搜索結果的前列，就意味著最有可能吸引搜索者來訪問。
Today's society has entered the information age, the search engine is in charge of people's information search. Web site design is also quietly with the concept of the update, and from the past to the user oriented gradually shift to the search engine oriented. Therefore, website design constantly adapt to search engine, or to be search engine friendly, is a search engine as the main orientation of website design idea of heart. Obviously, the search engine can give enterprise site visitors, lead to business success. This search engine adaptability for the new concept of web design Bian body, after examination, many successful web site to become a new trend. Many web designers have a clear understanding of the importance of SEO website optimization to bring high-quality flow on the site, but no deeper understanding to SEO the best application time should be in the site planning. After there is no "second generation web design thinking" designer put a completion of the web site to do SEO is the only remedy, structure compared to the search engine website, SEO is relatively low cost, but the structure there is a major problem sites, may need to start all over again. If you really want to go back, lost money, more time. The so-called excellent marketing type site are those for the search of the keywords matching the most relevant sites, will be the forefront of the search results. In the forefront of the search results, means that most likely to attract searchers to access.
2 搜索引擎優化原理
Search engine optimization principle
搜索引擎優化（seo）是一個摸索和實踐網站針對搜索引擎的普遍規律進行制作和變更的過程。這個過程需要對搜索引擎的運作有清晰的了解、對網絡市場有豐富的觀察和體驗、對網站的制作有實際經驗、并且需要創意性地推陳出新。只要將網頁設計得符合搜索引擎的排名基本因素即可。這就是搜索引擎優化的原理。可以這么來理解，企業網站的設計者針對網絡搜索引擎隨網站的審核原則和排列標準，在網站結構和內容的設計上優化重組，將網站和網頁的組成因素進行最優化的改良，使網站能最充分地被網路搜索引擎和導航站接納，最大限度地在網絡搜索引擎上提高網站的權威性，從而在網路搜索結果中占據最優化的前列位置，吸引更多的、有目的性的訪問者到達網站。
Search engine optimization (SEO) is a universal law in a practice site for the search engine to make and change. This process needs to search engine operation to have a clear understanding, observation and experience, rich in network market making on the website of the practical experience, and the need to bring forth the new through the old ideas. As long as the webpage design with search engine rankings are basic factors can be. This is the search engine optimization principle of. Can understand so, enterprise website designer for the network search engine with the principle and arrangement of standard site, optimization in the design of website structure and content, will form factor of website and webpage for optimizing the improvement, so that the website can most adequately network search engine and the navigation station acceptance, engine improvement authority of the site search in th
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