從互聯網發明到現在已經有二十多年時間了。 時至今日, 可以說它已經完全滲透到我們 平常生活中,成為我們工作和生活的一部分。在企業應用方面,互聯網更成為一種有效的客 戶聯系媒介,在塑造品牌形象、開拓市場、客戶服務、內部信息交流等方面發揮著越來越重 要的作用。認識到網絡對企業的重要性后,企業的主管領導都希望自己公司有一個“出色的網站” 。
The invention of the Internet now has twenty years time. Today, it has penetrated into our daily life, become a part of our work and life. In the enterprise applications, the Internet becomes an effective customer contact medium, in shaping the brand image, market development, customer service, internal information exchange plays an increasingly important role in. Network aware the importance to the enterprise, the enterprise leaders hope that their company has an " excellent website ".
一個好的網站制作一定要由一個好的互聯網服務專業公司來完成,那么,什么樣的公司 才是一個好公司,從哪里去尋找一個這樣的公司呢? 可以說,互聯網設計服務行業的進入門檻很低,一兩個人,架起一臺電腦就可以開張, 這些人能毫不費力的“攢出”一個網站。但生產一個專業化而又有使用價值的網站并不是一 件易事。這就好像人們學習英語,很多人都可以學會或模仿幾句常用口語,但能達到流利的 聽說讀寫,沒有幾年的苦學是辦不到的。這就是為什么我們在高中學 3 年,大學學 4 年,出 來后還是無法熟練掌握英語的原因。同樣道理,在網站建設行業,要成為一個真正的專業化 公司,也需要曲折的學習曲線,歷經十年一劍的坎坷和大量的案例積累。
A good website design should be a good Internet service Professional Company to do, then, what is a good company, where to find such a company? Can say, Internet design service industry to enter a doorsill low, one or two people, set up a computer can open, these people can easily " put " a website. But the production of a professional and valuable website is not easy. It's like people learn English, a lot of people may learn or mimic a few commonly spoken, but can achieve fluency in spoken and written, a few years of learning to do it. This is why we are in high school for 3 years, the University 4 years, come out or not proficient in English, cause. Similarly, in site construction industry, to become a true professional company, also a steep learning curve, after 10 sword rough and a large number of cases.
其實作為客戶, 尋找一個可靠的服務商是最符合商業價值的邏輯, 但尋找這樣一家公司 并不容易。筆者曾經遇到一家北京著名的建材經銷企業,年營業額數十億元。公司的老總篤 信互聯網的價值,要為自己公司建設一個本行業最出色的網站。在遇到海市之前,公司發展 部經理帶領一班人馬,通過網上的搜索,又驅車在京城拜訪了十多家公司,但奔波之后卻沒 有找到一家可以讓他放心的公司。 如果仔細計算一下, 這家企業在尋找網站建設商的直接成 本已達 3 到 4 千元, 要再計算因耽誤了其它工作而造成的間接成本, 其付出的尋找代價就更 高了。 客戶有了網站建設需求, 在不太了解互聯網服務企業的情況下, 如何快速低成本地找到 一個專業化服務商?本文試圖從客戶的角度,來剖析在這個行業參與競爭的各類公司。
In fact, as customers, looking for a reliable service provider is most consistent with the commercial value of the logic, but not easy to find such a company. I once met a famous Beijing building materials distribution enterprises, the annual turnover of several billion yuan. The manager of the company sincere letter Internet value, for their own company to build one of the industry's most outstanding website. In the face of the sea city before, company development department manager to lead a team, through online search, drove in the capital to visit more than 10 companies, but run but has not found a can let him rest assured the company. If careful calculation, this company looking for web site developers directly into the already amounted to 3 to 4000 yuan, to calculate again due to delay other work caused by indirect cost, pay for the price is higher. Customers have a construction site requirements, in the not too understand Internet service enterprises under the condition of low cost, how to quickly find a professional service provider? This article attempts from the customer's point of view, to analyze in this industry to participate in the competition of all kinds of companies.
行業參與者 美院背景 很多人把網站建設理解為網頁設計, 有些美術知識和網頁編輯知識的美院專業學生很自 然的成為網頁設計行業的參與者,甚至成為主力軍。這就是大量的各式各樣的“設計室”出 現在搜索結果中的原因。一般來講,這些設計室能“設計”出看上去還可以的網站,但要這 些網站發揮除宣傳和展示形象以外的更多功能, 需要稍微復雜的程序和數據庫支持時, 這些 公司的不足之處就暴露出來了。 編程背景 編輯網頁需要使用編輯軟件,如最常用的 FrontPage、DreamWeaver 等,最先熟練掌握 使用這些軟件技巧的往往是學習過計算機專業知識的軟件編程人員。 與設計背景的人員正好 相反,這些編程人員對網站的功能有比較深入的理解,但做出的網站在視覺方面比較平淡, 沒有沖擊力,使企業網站不能為訪問者留下深刻印象,不但不能塑造網上企業形象,有時可能會損害企業形象。
Industry participants of background many people the website understanding for webpage design, some knowledge of art and webpage editing knowledge of students' natural become webpage design industry participa
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