優秀行業網站建設必備
行業網站是互聯網世界的主心骨，大大小小的行業網站支撐并繁榮互聯網的發展，并很大程度上直接影響互聯網的興與衰！緣此，行業網站建設水平顯得尤其重要，其猶如一座冰山，浮于水面的是冰山最焦點的區域，體現了行業網站運營商整體水平；沉于水底的卻是內功所在，絕對支撐著整個冰山的形體與規模，更是行業網站運營商每日研究的課題。Industry is the mainstay of Internet web site in the world, greatly small industry web site support and prosperity the development of the Internet, and to a large extent of the Internet with the direct influence on the decline. Accordingly, industry website construction level are especially important, it is like an iceberg, float on water is the most focus areas of the iceberg, reflect the industry overall level website operators; In the bottom of the sink is in the internal organs, absolutely support the whole of the iceberg form and scale, but industry daily website operators of research. 行業網站建設是一門講究宏觀思想指引，微觀田園式精耕細作的工程，主要通過以下5個方面展開。Industry website construction is an exquisite macro thinking guidelines, micro intensive cultivation idyllic engineering, mainly through the following five aspects launches. 一、構筑思想(Constructing thought)網站建設的過程是整體建設SEO思想的體現，必有規則指引！The website of the whole construction process is thought to reflect, there will be rules guide! 網站定位決定網站宏觀思路。（網站品牌定位、網站行業定位、網站用戶定位）Website localization decision website macro ideas. (website brand positioning, website localization, web users industry positioning) 網站盈利模式決定網站搭建模式。（是否采用會員制？是否采用流量制？是否采用渠道模式？）Website profit model to determine the building mode. (whether to adopt the membership? Whether to adopt flow system? Whether to adopt channel mode?) 網站資源決定網站規模大小。（資金流儲備、人流儲備、物流儲備、商流儲備）Web resources to determine the size. (capital reserve, stream of reserves, logistics reserves, distribution reserves) 網站受眾群決定網站工作流程。（受眾群類型、特點、行為特征）Website audiences to determine the working process. (audience types, characteristics, behavior characteristics) 網站業務決定網站內容重點。（業務范圍、業務渠道、業務策略）Your business to determine the key content. (business scope, business channel, business strategy) 二、多方參與(Many parties are involved)網站建設是網站品牌建設的重要基石，網站建設更是一項系統工程，它需要多方參與，一般參與人員包括：網站策劃師、網站設計師、網站軟件工程師、網站編輯等，大型網站建設更需要銷售總監、市場總監，甚至公司總經理等高層間接參與。Website construction is the cornerstone of the brand construction site, website construction is a system engineering, it needs many parties are involved, general participants including: web site planner, web designers, web software engineer, website editing, large website construction, director of sales, need more marketing director, and even company general manager and senior indirectly involved. 在此我們重點闡述各方參與人員的作用與職責，以及網站項目運作機制。（前提：參與的具體人員根據網站“構筑思想”的分析情況而定。）In this we focuses on the role of the parties involved in personnel and responsibilities, and web project operation mechanism. (premise: participation in the specific personnel according to the website "construct thought" analysis to circumstances.) 參與人員的作用與職責The participants of the action and responsibility 網站策劃師——有人說網站策劃師其實在軟件工程里面稱為系統分析師,可見網站策劃師在整體網站平臺建設中的重要地位.我們經常聽到一些埋怨聲,為什么項目需求總是變來變化,為什么項目就是做完了還得返工?那么我們如果擁有一名專業的網站策劃師,這種風險將會被有效避免;專業的網站策劃師是將網站定位網站市場資源網站客戶行為特征網站開發技術等內容進行充分整合考慮,并拿出詳細周全的整體策劃方案書,以供項目小組成員進行討論分析，它將整個網站項目工程融合成為一本策劃方案，使項目的難點與焦點都通過此方案進行解決。因為它會細節到每個欄目中的每段文字，每個標點符號，每個字段，每個布局要求，使程序員、設計師、項目經理、公司高層能夠清晰了解網站的原型；那么，網站項目成功的機率會非常高，團隊成員也能夠胸有成竹地進行其職責任務，真正實現忙而不亂，成功機率自然高；請記住，下次做大型網站開發，務必安排一名專職的網站策劃師。Web site planner--some people say the web site planner in fact in software engineering system inside called analyst, visible website planners in the whole website platform of the construction of the important position. We often hear some MaiYuanSheng, why project needs to change always changes, why project is finished have to rework? So if we have a professional website planners, this risk will be effectively avoid; Professional website planners is positioning website market resources web site customer behavior characteristics such as web development technology content of fully integrated consideration, and take out detailed overall planning and comprehensive plan book, for project team members discuss analysis, it will be the site project engi
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